If you are not familiar with Google’s Postmaster Tools or already using a deliverability measurement and engagement tool like InboxAlly, then let’s start here. In this post, we’ll share with you some tips on how to know if your emails are blocked on Gmail, the common reasons why Gmail is blocking your emails, and how to fix the problem so you can finally improve your email deliverability! This is never a welcome scenario but also no need for panic! If you want to address this problem, you have to understand the reason why Gmail is blocking your emails in the first place and then take some action to get back on track.
Now, you’ll probably say, “But, my email is not spam!” Sadly, Gmail will answer, “Well, it looks like spam to us.” When you notice a drop in opens and it looks like emails are not getting through the simple answer for why usually is: Gmail started flagging or blocking your emails. What percent of your list is Gmail addresses? It could be 40% or more, so if you have seen your open rates drop for Gmail contacts it can be alarming and the first thing that comes to mind is usually: “are my emails getting through?” and “why is this happening now?” It’s frustrating, and usually leads to lots of questions and searching for answers.
0 kommentar(er)
